NoDerog
The most recent batch of Nielsen knowledge confirmed the continuation of some current traits throughout beverage classes.
Within the power drink class, Bang outpaced Celsius Holdings (NASDAQ:CELH) within the newest Nielsen replace on scanner knowledge at stores within the U.S. For the 4 week-period that ended on August 24, Bang noticed gross sales up 13.4% year-over-year vs. +5.9% for Celsius Holdings (CELH), +2.5% for Pink Bull, and -2.5% for Monster Beverage (NASDAQ:MNST) (not together with Bang). Bang noticed 14.5% year-over-year quantity progress offset a bit by a 0.9% decline in worth/combine, whereas Celsius noticed its quantity progress hit by an 18.5% decline in worth/combine. Of notice, Bang Power is owned by Monster Beverage (MNST), which acquired its mum or dad firm, Very important Prescription drugs, in July 2023 for $362 million. The acquisition adopted Very important’s Chapter 11 chapter submitting in October 2022, primarily attributable to vital authorized liabilities and declining gross sales. Bang Power, launched in 2012, rapidly gained recognition and have become one of many top-selling power drinks within the U.S. earlier than struggling.
Within the soda class, Keurig Dr Pepper (NASDAQ:KDP) clawed out some market share, with gross sales +2.5% vs. Coca-Cola (KO) +2.1% and PepsiCo (PEP) -3.3%.
Within the beer class, Constellation Manufacturers (NYSE:STZ) was on high, with 3.3% gross sales progress vs. -2.4% for Anheuser-Busch InBev, -6.4% for Boston Beer (SAM), and -7.0% for Molson Coors (TAP).
Within the spirits class, Brown-Forman (BF.A) (BF.B) underperformed the broad class, -4.7% vs. +0.3% whole spirit gross sales, as shoppers stored to the current development of attempting new non-mainstream merchandise.
NoDerog
The most recent batch of Nielsen knowledge confirmed the continuation of some current traits throughout beverage classes.
Within the power drink class, Bang outpaced Celsius Holdings (NASDAQ:CELH) within the newest Nielsen replace on scanner knowledge at stores within the U.S. For the 4 week-period that ended on August 24, Bang noticed gross sales up 13.4% year-over-year vs. +5.9% for Celsius Holdings (CELH), +2.5% for Pink Bull, and -2.5% for Monster Beverage (NASDAQ:MNST) (not together with Bang). Bang noticed 14.5% year-over-year quantity progress offset a bit by a 0.9% decline in worth/combine, whereas Celsius noticed its quantity progress hit by an 18.5% decline in worth/combine. Of notice, Bang Power is owned by Monster Beverage (MNST), which acquired its mum or dad firm, Very important Prescription drugs, in July 2023 for $362 million. The acquisition adopted Very important’s Chapter 11 chapter submitting in October 2022, primarily attributable to vital authorized liabilities and declining gross sales. Bang Power, launched in 2012, rapidly gained recognition and have become one of many top-selling power drinks within the U.S. earlier than struggling.
Within the soda class, Keurig Dr Pepper (NASDAQ:KDP) clawed out some market share, with gross sales +2.5% vs. Coca-Cola (KO) +2.1% and PepsiCo (PEP) -3.3%.
Within the beer class, Constellation Manufacturers (NYSE:STZ) was on high, with 3.3% gross sales progress vs. -2.4% for Anheuser-Busch InBev, -6.4% for Boston Beer (SAM), and -7.0% for Molson Coors (TAP).
Within the spirits class, Brown-Forman (BF.A) (BF.B) underperformed the broad class, -4.7% vs. +0.3% whole spirit gross sales, as shoppers stored to the current development of attempting new non-mainstream merchandise.
