The Huawei flagship retailer and the Apple flagship retailer are seen at Nanjing Street Pedestrian Avenue in Shanghai, China, September 2, 2024.
Cfoto | Future Publishing | Getty Pictures
Huawei stated Monday it plans to carry a product launch occasion this month simply hours after Apple‘s annual iPhone reveal because the Chinese language expertise big seems to be to upstage its U.S. rival.
The occasion will happen on Sept. 10 at 2:30 p.m. Beijing time, Huawei stated in a publish on Chinese language X-like service Weibo on Monday.
That timing could be late night on Sept. 9 on the west coast of the U.S., the place Apple’s occasion is about to happen.
Apple is anticipated to unveil its iPhone 16 lineup on the morning of Sept. 9 at its occasion which options the tagline “It is Glowtime”.
It is unclear what Huawei plans to launch at its occasion. Richard Yu, who heads up Huawei’s shopper and automotive expertise group, stated the corporate’s “main, modern, and disruptive product is right here,” based on a Google translation of his Weibo publish on Monday.
“That is an epoch-making product that others have considered however can’t make,” Yu stated.
The manager added that after 5 years of funding, Huawei has “turned science fiction into actuality.”
