Spotify has appointed Netflix alumnus Chris Whiteley to the place of Managing Director for Northern Europe.
Whiteley made the announcement in a LinkedIn publish on Monday (March 17), commenting that “Spotify is an incredible firm with a service I really like and use day by day – I’m proud to be one among our 675 million customers!”
Whiteley describes himself as “a growth-focused chief with 25 years of expertise of efficiently main groups and constructing new companies, partnerships and new revenues in digital and media corporations.”
Most lately, Whiteley served as Managing Director for Enterprise Growth at Netflix in London. Throughout his almost ten-year stint on the firm, he held positions as VP of Enterprise Growth for the EMEA area, and as Director of Enterprise Growth for the UK and Eire.
Previous to his time at Netflix, Whiteley served for almost 4 years at BBC Worldwide, the place he held the place of Senior Vice President for Digital, amongst others.
In line with Spotify’s job description on LinkedIn, the Managing Director for Northern Europe is accountable for coordinating the advertising and marketing, music, and podcast features throughout the area. The position is positioned in London.
“Now we have a transparent goal and are at such an thrilling level within the Spotify journey,” Whiteley wrote. “I sit up for working with superb colleagues, main a extremely gifted crew and deepening our partnerships with our creators. And all within the curiosity of delighting my fellow Spotify customers.”
Whiteley’s appointment comes lower than a 12 months after Spotify named Federica Tremolada to the place of Normal Supervisor for Europe, succeeding Michael Krause within the position.
Based mostly in Milan, Tremolada had served as Spotify’s Managing Director for Southern and Jap Europe since 2019, earlier than taking the GM Europe position.
Whiteley’s appointment comes at a time when Spotify has been busily increasing its shopper provide in Europe, together with with the introduction final October of audiobooks in France, Belgium, the Netherlands, and Luxembourg.
In 2024, Spotify posted a USD $1.495 billion working revenue, making it the primary full 12 months of profitability for the 19-year-old streaming service.
Whereas CEO Daniel Ek has careworn that the corporate is shifting focus from accumulating customers to higher monetization of subscribers and working efficiencies, Spotify continues to develop its paid subscriber base, which reached 263 million on the finish of 2024, up 11% 12 months over 12 months.Music Enterprise Worldwide
